designer frames diva

At General Optical in Burton, Flint and Fenton Michigan, you're not just our patient, you're our guest!

At General Optical we enjoy helping you create your own personal image!

If you want a spectacular new look or the latest innovations in Contact Lens technology, we will be there for your personalized fitting.

Your eyeglasses should be tailored not only to your optical needs, but to fit your personality as well, so flaunt yourself and bring out the real you!

Did you know many diseases can be discovered through a carefully planned eye exam?

Our diagnostic equipment allows our comprehensive eye exams to detect even the smallest changes in your vision and eye health, which helps us ascertain your risk factors for debilitating eye diseases and whole body diseases. And with early detection, many can be manageable.

We selected our collection of high-quality frames to reflect the latest in eyewear style, fashion, and functionality. Whatever your age or eyewear needs, we have something for you!

Diva. The image we hold of such a figure is that of a spectacular entertainer with beauty, class, and confidence.

Although we often see our favorite female performers in this light, today's woman also possesses these striking qualities. Such a dynamic and intriguing woman wishes her eyewear to bring forth these enticing traits.

DIVA Eyewear not only embodies these traits, it accentuates them. Eastern States Eyewear's DIVA Collection is for the upscale, confident woman who is comfortable with her sensuality.

The frames varied shapes possess truly flattering designs. Apparent are the wide variety of intriguing styles and vibrant colors, often accentuated by multi-shaded Swarovski Crystals.

Impossible to miss are the lovely and inimitable temple designs on each frame topped off by exquisite end-pieces.

Unparalleled in its charm, aura, and beauty, it is this feature that best captures the true essence of Diva Eyewear.

Indeed, Diva Eyewear appeals to the Diva within.

Burton Office 1235 S. Center Rd. #16 Burton, MI 48509 Phone: (810) 744-1950 Fax: (810) 744-1515

Fenton Office 3140 Silver Lake Rd Fenton, MI 48430 Phone: (810) 593-1000 Fax: (810) 593-1113

Flint Office 523 M.L. King Ave. Flint, MI 48502 Phone: (810) 238-0925 Fax: (810) 238-2174

General Optical proudly serves Flint, MI and the surrounding areas of Burton, Fenton, Grand Blanc, Swartz Creek, Davison, Atlas, Goodrich, Holly, Linden, Genesee, Mt. Morris and Flushing.